How To Re-Ingage Former Salon Clients With Mobile Marketing | Hair Salon Marketing - Consulting - Coaching

TIP! Be clear, simple, and concise. Keeping the minimum number of clicks feature will help maximize your success.

Using mobile marketing to promote your salon or spa can be a smart business decision. That doesn’t mean it’s easy; much work is required. This can give you questions about where to start to market effectively. The tips below provide a good background on mobile marketing options.

TIP! Try making a mobile app yourself. Looking for various specials and promotions will give your customers reason to check out your app on a daily basis.

A very beneficial thing to use when setting up a mobile marketing campaign is social media. One great idea is to reward clients with discounts when they Tweet about your product. These sorts of incentives will popularize your company and get you noticed among a larger group of people.

Mobile Platform

TIP! Try to run a campaign that is picture to screen. Campaigns that use the picture-to-screen method enable customers to take pictures using their mobile phones.

Any type of mobile platform, especially a standalone one, should have a home base available in order to guarantee success. Focus your efforts on creating a mobile presence that brings new visitors to your domain and connecting with existing visitors. It is unwise to build an entire enterprise solely on a mobile platform.

TIP! If you want to your mobile marketing campaign to perform like a champ, only send them top-notch offers. This will guarantee that your customers will not become annoyed or bored at receiving messages from you.

Educate yourself first before you begin a mobile marketing campaign. Keep an ear to the ground to discover what needs and aspirations your clients have, and then provide something of value in those directions. See how your rival’s site looks on a mobile device and use good ideas that they have implemented.

TIP! Tailor your rewards to your audience. People will pay attention to your messages if they perceive them as valuable.

Just because a person is using their cellphone to access the Internet, it does not mean they understand what the text abbreviations mean. Any lack of understanding in your advertisement will yield unfavorable results both short and long term.

TIP! Use search engine optimization for your mobile website to get higher visibility and increase interest in your mobile marketing. Start your SEO process with Google, as it is one of the largest search engines in the world.

You need to not only focus on attracting new prospects, but keeping your old prospects when it comes to mobile marketing. Clients who are already doing business with you are much more likely to opt in to receiving texts and consult your mobile website. Many times, unexpected mobile marketing messages come across as spam to the recipients.

TIP! By implementing the use of QR codes, you can broaden your customer base as you offer easily accessible information to customers. These codes make sharing coupons, promotions and discounts easy for you and fun for your customers.

Use various marketing items simultaneously to provide event information for a larger impact. For example, use a direct mail campaign to inform customers of an upcoming sale. You could send out an email a few days before the event, and then send a follow up email shortly before the sale is to start.

TIP! Integrate your mobile marketing with other similar media that is available on the web. Mobile landing pages should contain valuable information, including your web address.

So, as you have seen, it is true that mobile marketing requires research, work, and effort to start bringing in the profits. It is also accurate that in order to see results that you have to keep at it. Keeping the aforementioned tips in mind, you are well on your way to being successful with it.